Pharmaton WOM campaign homepage

Pharmaton WOM campaign homepage

The campaign homepage presents the key three sections of the word of mouth site: "Learn about it", "Score it" and "Tell others". The most up-to-date information is automatically gathered from across the site and presented on the homepage, personalised for each individual user, for example by flagging up things that are still "to-do".

  • Pharmaton WOM campaign homepage
  • Rating section - getting feedback
  • Comment boards
  • Survey
  • Invite list - spread the word
  • Post to Facebook for maximum exposure
  • Email your friends
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Pharmaton: WOM campaign

Word of mouth campaign sites allow companies to spread the word about their products by providing a forum for users to discuss and share their opinions of the product and tools to allow users to tell their friends.

Date

October 2008

My roles

  • Head of development
  • Backend PHP

Company

Neoco

Client

Boehringer-Ingelheim Limited

Key technologies

  • PHP
  • MySQL